Blog

11.11.24 Punt Update

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1. Overview

  • Week in Review: Significant progress was made this week on product development, and we successfully onboarded 9 new users as design partners in the app.

2. Key Metrics

  • KPIs:
    • Revenue: $0 (pre-revenue)
    • User Growth: Increased user base from 36 to 45, marking 25% week-over-week growth.
    • Retention: Zero users have disabled Punt, indicating strong engagement.

3. Product/Operations

  • Product Highlights:
    • Enhanced prompt engineering with OR/AND/[FILL] templates and branching auto drafts.
    • Developed a Chrome extension with grammar and parser functionality for templates.
    • Achieved feature parity for Outlook with Gmail integration.
    • Introduced a rich text editor for customizable email signatures.

4. Sales & Marketing

  • New Deals/Pipeline: Sales are on hold until team accounts are launched, at which point we anticipate initiating sales efforts.
  • Marketing Initiatives:
    • Implementing email marketing campaigns through MailReef and Smartlead.
    • Finalizing Loops.so for newsletter email updates.
    • Rolling out Google competitor and remarketing ads to increase visibility.

5. Financials

  • Expenses: The company remains self-funded, with total spending at $5,030.

6. Current Focus/Priorities

  • Top 3 Priorities:
    1. Increase signups and set meetings with prospective design partners.
    2. Launch new product features.
    3. Continuously learn, iterate, and enhance based on user feedback.
  • Immediate Goals:
    1. Achieve a 25% increase in user base (target: 57 users).
    2. Complete Google TAC Security compliance.
    3. Advance prompt engineering development.

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